A wedding planner’s website, wedding by wedding
Couples choose a planner on taste and on trust: the weddings you’ve done, how you talk about them, and whether their budget is one you work with. In a directory, you sit in a list beside everyone else, laid out the same way.
Studio hangs three to eight weddings in a gallery, one picture each — the table, the ceremony, the moment that shows your hand — with a label for the venue, what you did, the year and what the couple asked for.
Then your services, the team, the venues you know well and a form that asks for a budget band, next to a button to book a first call. You make it in your browser and see it with your own weddings in it before paying.
What your site shows
Your name and the weddings you plan
Your name comes first, with a sentence on the weddings you plan and where — “Small weddings in the Empordà, and destination weddings in Mallorca”.
One wedding per frame
Each wedding hangs as a single photograph, in the order you choose, and has its own stop in the room, with its label.
The label
The label carries the place (“Finca in Pollença”), what you did — full planning, coordination, design —, the year, and the day’s particulars in a line: sixty guests, two languages, a forecast of rain.
Services, team, venues
Planning, Coordination, Design, Destination — each service a word with a sentence under it; then the team, and a list under a heading you choose, such as “Where we’ve worked”, for the venues you know well.
The first call
Couples leave their date, the place and a budget band in the form; “Book a call” leads to your calendar, where they pick a time to talk.
Have this ready
- One photograph from each of three to eight weddings, cleared with the photographer and the couple.
- For each: a title, the venue, what you did, the year, and what the day needed, in a line.
- Your services, two to six of them: Planning, Coordination, Design, Destination, each with a line.
- The team, a paragraph on how you work, and the venues to list.
- Budget bands, and a line saying whether they’re your fee or the wedding’s total.
- For enquiries, a Web3Forms key; for first conversations, your Cal.com or Calendly page.
Worth knowing
Two permissions for every photo
The rights to a wedding photograph belong to the photographer who took it, and the people in it are guests, not models. Ask the photographer and the couple before a picture hangs, and credit the photographer in its line.
Say what the bands measure
A band like “€20–40k” can mean the whole wedding or your fee, and it reads either way. Say in the line above the form which one your bands are, so the first message starts from the same figure.
Name the place, not the couple
A venue and a season tell the next couple more than two first names do, and the names belong to the couple. Title each wedding by where and when — “Masia in Girona, September” — unless the couple asked to be named.
Ask for the three facts that decide
Whether you can take a wedding usually comes down to the date, the place and the number of guests. Ask for all three in the sentence that sits over the form: a message that arrives with them tells you straight away whether a call is worth booking.
Questions
- Is there an area where couples can log in?
- No: the site has no accounts, no planning tools and no shared timeline. It’s the public face of your business; the planning itself stays in the tools you already use.
- Can couples check whether their date is free?
- Not the wedding date. The booking button shows your free times for a call, from your calendar — not your availability for weddings. Put the question of the date in the line above the form, and reply with your availability.
- Most of our couples come from abroad. English or Spanish?
- One language per site. If most couples write to you in English, build it in English: the menus, the form and the legal page follow the language chosen in the wizard’s first question.
- Can we show a styled shoot?
- Yes, labelled as what it is — “Styled shoot” in what you did —, so a couple can tell an editorial shoot from a wedding you ran with real guests.
- Can we add reviews from couples?
- There’s no section for reviews. A short quote can go in a wedding’s line if the couple agreed to it, and the profile where your reviews already live — a wedding directory, Google — can be linked from the footer. Suppliers, too, can be credited by name in a wedding’s line.